Inside MAGIC Blogs

MAGIC Bodyfashion was founded to support women in many different ways. The core vision of MAGIC has always been the empowerment of women, which is why we have dedicated ourselves to create body solutions for women all around the world. At MAGIC, we think women are beautiful in all their own shapes and sizes and we hope all women think that about themselves too. MAGIC was founded by women for women. And that is why we are proud to announce that we are going to celebrate women a little more this month, why do you ask? Well, because it’s women's month! In the theme of women's month, we would like to introduce you to some of our incredible female employees and interns. We have asked for them to briefly talk about what makes them feel happy, loved and powerful.  Let's start with Linda, the CEO of MAGIC. Linda...

A year and a half year ago today, I started my very first internship at MAGIC Bodyfashion. At that time I was in my 3 rd  year for my studies Fashion & Textile Technologies at Saxion University in Enschede. I remember being nervous for my first day. This was going to be my first encounter with the fashion and textile industry as being a real part of it. This nervousness went away quickly as I was very well received in the Product & Media department as Product and Media Intern. I quickly felt a part of the team. The thing that I remember the most of my time as intern at MAGIC Bodyfashion is that my opinion was very welcome. I was asked to be part of the product development meetings where we discussed new product ideas and improvements. Also, I was part of a team for the development of a new website. Some other...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. Visiting our customers in Berlin I bought a mug for Natasja . This metropolitan city has influences from all around the world. Natasja is our youngest team member in the Customer Service department. Youngest in age but also in presence with MAGIC Bodyfashion. Being the right hand of the CS Team leader she stood up right away during the first annual leave of her Supervisor. She took care of all customers around the world and is very customer minded towards the external and internal...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. This Coffee with Linda moment is with Willy . Traveling in Germany I bought this mug for Willy. I am already working with Willy for almost 30 years when I started working in the Intimate Apparel business. Willy taught me all about product being the Designer for the brand I started to work for. She taught me about materials, fit, styling and design. As a young woman I already was very interested in product and the creativity behind it and loved to mix in with the collections....

International Women’s Day 2020 Fashion, Beauty, Confidence, Empowerment,  MAGIC Bodyfashion stands for many things, and we are the brand that screams By Women for Women ! MAGIC is the body solutions brand specially made for women regardless of their age and size. All products are designed, developed and tested by women, so our slogan ‘By Women For Women’ could not be any truer! This International Women’s Day, MAGIC celebrates all women. The main vision of MAGIC has always been the empowerment of women, which is why we have dedicated to create body solutions for women around the globe. At MAGIC, we feel that every woman should feel beautiful in her body and be confident about herself. Our collection of women’s underwear, shapewear and accessories aims to provide this...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. Traveling through the USA this mug has to be for Tim , our Warehouse Manager as his big wish is to travel through this beautiful country on a motor cycle. Tim is the perfect example of someone joining our company and making a great career. He started as a warehouse employee and always has been a fast learner. Within no time he promoted to Assistant Warehouse Manager and eventually moved into his role as a Warehouse Manager. I personally love Tim’s personality. Always with a big smile on his...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. In advance of an exciting Press day at Brown Thomas in Ireland my Coffee with Linda moment was at Starbucks in Dublin early morning with Nicky . Nicky works for Philippa Bradley Agencies in the UK who is working for MAGIC Bodyfashion to manage the UK and Ireland for our brands! Thanks to Nicky we had this moment in Ireland as she is the one that took care to launch our Dsired Premium Collection at Brown Thomas. Not only did Nicky do a wonderful job in Ireland with Dsired but also in the UK we have...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. This time I bought a mug in Bratislava, the capital City of Slowakia, and am giving it to Kristina . Kristina is our intern at Customer Service and is native Slowakian. She is with our CS team now since September and is a great help to the team. Not only is she a bright spirit but she also took care of a nice lead for our company to do business in her country. Thank you for loving our company, Kristina! Meet our fantastic MAGIC Team  here !  If you want to join our MAGIC family,...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. A mug from Dubai is for Lynn ! Lynn has a fantastic relations ship with our customers and distributor in the Middle East with whom she has about daily contact with. They highly appreciate the way MAGIC Bodyfashion services them. Lynn started working for us more than 7 years ago when our Customer Service team was still small. She worked her way up to Team leader and has not only developed herself to the next level but also the entire department! We are very proud when customers tell us our company has by far...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda, Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. Traveling and visiting our suppliers in China this mug had to be for Mariska ! Mariska works on a daily base with our suppliers providing them with all the artwork etc. They love working with her and so do we. Mariska started working with us a few years ago and since then really build a nice team around her. Together with the Online & Product team they create all the beautiful marketing support we have. Not only does she do a wonderful job but also she is a very nice person to work with and is extremely...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section  Coffee with Linda , Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. The mug from Hong Kong is for sure for Helga ! Helga always proudly tells of her travels to Hong Kong and how she loved going there. Coming from an entrepreneurs' family you immediately see her hard working attitude. Helga joined our team as a Quality Control Coordinator and does a fabulous job. Not only has she worked hard to learn her responsibilities but also she is the number 1 when it comes to having the right team spirit. Whenever there is an issue somewhere she right away jumps in and...

Last month, MAGIC Bodyfashion launched its most luxury line: DSIRED. MAGIC Bodyfashion stands by the slogan “By Women, For Women”, so DSIRED was born as an exclusive collection that is a mix of luxury, trend, and comfort to empower every woman. Since it's launch last month, DSIRED Luxury Solutions can be found in several prestigious stores. One of those stores is Brown Thomas, who organized an exclusive launch/press event for DSIRED in Ireland. The CEO Linda Leestemaker shares that the event was a great success. The day started with a product training, where MAGIC Bodyfashion agent Nicky, explained each product to the staff of Brown Thomas. The day followed with a business meeting with the buying team. Next on the plan was a Q&A with Linda, that was taken by Brown Thomas social media team. After lunch, the...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section  Coffee with Linda , Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. Visiting our new distributor and customers in Singapore I bought a very nice mug for Madalon ! Working in our Financial Department, Madalon sees every customer come by and is always very much involved with their financial business. Madalon joined our team 3 years ago and we love her as a valued team member. She is extremely precise and structured and is always there when we need her. Even though Madalon works part-time for us she comes in whenever is necessary! Thank you for your commitment &...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda , Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. This time she brought a mug for Bruno  and she explains why:  Visiting the El Corte Ingles store in Alicante I was so proud to see MAGIC Bodyfashion in this prestigious department store in Spain! The person that really makes the difference in getting our product there in the right way is Bruno Mineiro do Vale . Bruno is our Assistant Warehouse Manager and was born in Portugal . Not only does he do a great job in our warehouse but he also understands the importance of customers like El Corte Ingles...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda , Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. This time she brought a mug for María  and she explains why:  Bringing a mug from Ohio (US), this one had to be with María , our Online Specialist . María joined our team half a year ago as a bright lady coming from Spain and bringing new talent to our MAGIC team. She works hand-in-hand with Josh, our Online Specialist in the USA, bringing a lot of energy to our company. María is not only talented but also a very nice person to work with. The online...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips! In our blog section Coffee with Linda , Linda brings a mug with her from one of her trips as a gift for one of her co-workers, and talks about a special memory she has from them. This time she brought a mug for Elise and she explains why:  Buying a Coffee mug in Paris... This one had to be for Elise! Elise is with the company for 2 1/2 years now but it feels like she has always been here. She works in our sales department in Almelo-the Netherlands, speaking 7 languages and works as it is her own company! Elise started in one of her first weeks attending the fair in Paris. She instantly was part of the team and the customers love her. They even bring gifts for...

Seven years ago, in 2012, Linda Leestemaker and her partner Marc de Graaff purchased MAGIC Bodyfashion and became MAGIC’s CEOs and Owners. Since then, the company has been lifted to a new and higher level, and many new milestones have been achieved. Last week, we sat down to talk about the goals, challenges and passion of THE woman behind the Total Body Solution company, Linda Leestemaker. Where does your passion for female body solutions come from? I am really involved with how every woman feels. I think she should feel confident and I think she should be happy about the way she looks. To give her more confidence, body solutions are key. I see so many women smile when they wear MAGIC Bodyfashion… That makes me happy, and that’s where my passion comes from to keep building our business every day. We try...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips. During Coffee with Linda, Linda brings a mug with her from one of her trips to gift to one of her co-workers. This time she brought a mug for Candice and she explains why:  This time coming back of one of my trips, at Schiphol Airport in Amsterdam, I bought a mug for Candice! Candice jumped right in my thoughts giving this mug to. She is my oldest daughter, living in the United States making a fantastic living & career. In the seven years of being one of the MAGIC Bodyfashion owners she has been of great and important support to me. The first years, building the business and going sometimes through tough times as well, she was always there. Next to her studies she worked hard...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips. During Coffee with Linda, Linda brings a mug with her from one of her trips to gift to one of her co-workers. Linda went to New York and brought a mug for Frans : It didn't take me long to think about who to give the New York mug to! Frans Haarman, our Financial Controller, deserves this more than anyone. Frans supported us in any way he could, launching our brand in the USA. He joined our team 3 years ago and didn't start at an easy time as our Financial Controller at that time, Peter Wesseldijk, passed away. Our team was in a huge shock but Frans stepped right in and took over as no one else could have done. He did an amazing job diving into the total Financial Administration and...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips. During Coffee with Linda, Linda brings a mug with her from one of her trips to gift to one of her co-workers. Linda went to Switzerland and brought a mug for Anja : "Traveling to our Key Accounts in Switzerland I bought this mug especially for Anja Eising. Instantly I thought of Anja as there is no one else who has a perfect relationship with all of our German speaking customers and agents. She is wonderful and 100% service minded, speaking German like she speaks Dutch. Besides this, I know Switzerland is one of Anja's favorite countries. She loves the country, the people, the cheese fondue, the mountains and everything else this beautiful country owns. Anja is working with us for...

For Linda (CEO of MAGIC Bodyfashion), traveling is a huge part of her work. She´s been all over the world for her business trips. During Coffee with Linda, Linda brings a mug with her from one of her trips to gift to one of her co-workers. This time she brought a mug for Susanne  and she explains why:  "Traveling to Stuttgart I took a mug for Susanne Luttikhuis. Susanne started working for us at the age of 22. I wanted to give the first mug for this column to Susanne, as she does a wonderful job for me and our company. I couldn’t manage without her! Also I have fantastic memories traveling with her. When she started working for us 5 1/2 years ago, her first business trip was to Stuttgart. We traveled there together, had great meetings, and also a lot of fun working together. For our late lunch we...